Our Marketing Research Brings Customers Into Focus
Get actionable marketing research reports from innovative focus group technologies. About New PerspectivesCustom Marketing Research
New Perspectives Marketing Research works closely with clients to ensure that every research study we conduct is insightfully designed to answer specific marketing questions and uncover unique business opportunities. We offer options and methodology combinations to best address the research objectives and meet your budget and timing needs.
Real-Time Knowledge
We also provide clients with access to next-generation research technology that can provide continuous insight and knowledge regarding their customer’s, products and other critical business metrics. Real-time knowledge ensures key information is available to the team at crucial milestones.
Visually Telegraphic Reporting
New Perspectives crafts research answers and insights into customized reports to best meet the needs of client’s internal team. We use storytelling techniques to craft a compelling message that concisely delivers actionable insights and next steps.
Recent Marketing Research News
Revolutionizing Market Research with Artificial Intelligence
Artificial Intelligence (AI) is rapidly transforming various industries, and market research is no exception. With its ability to analyze immense amounts of data, AI is revolutionizing market research, enabling businesses to make more informed decisions. Businesses...
Unraveling the Hidden Language of Consumers with Semiotics
Unlocking consumers' thoughts, emotions, and desires is crucial for businesses aiming to elevate their marketing strategies. There is an increasing need to understand the underlying meanings behind consumer behavior to optimize marketing efforts effectively. This is...
Unlocking Insights into Your Target Audience Through Empathy Mapping
Empathy mapping is the ultimate tool for marketers looking to gain a deep understanding of their target audience's wants, needs, and behaviors. By putting themselves in their customers' shoes, marketers can develop a profound comprehension of their emotions,...
Member of the Qualitative Research Consultants Association
Qualitative Research Consultants Association
QRCA is a global association of the world’s most innovative, collaborative and passionate research professionals dedicated to maximizing the power of qualitative.
Contact New Perspectives Marketing Research
New Perspectives asks the right questions in the right way so you can confidently trust the data. Selecting the best platform or methodology based on your needs is key to achieve your objectives.