FAQs and FACTS About Quantitative Research from New Perspectives

As a professional marketing research firm, we have fielded many questions about Quantitative Research. As with nearly any research method, there are misconceptions, misunderstandings and misinformation. New Perspectives has compiled a list of the frequently asked...

Marketing to the Always-On Teen, Marketing Research

Reaching out to a teen audience has always been challenging, but with social media fragmentation, additional efforts must be employed to achieve success in a company's marketing research activities.  The website imediaconnection.com has published "Marketing to the...

Smells Like Teen Influence

iMedia Connection has posted the article "Smells Like Teen Influence", which cites three JupiterResearch polls regarding Teen marketing and Internet use. Jupiter conducted a survey of 1,800 online teens, ages 13-17, about their attitudes and habits via the Internet...

New Perspectives Launches a New Website

New York, USA (Oct 26, 2011) FOR IMMEDIATE RELEASE New Perspectives today announces the launch of new-perspectives.com the website for New Perspectives. The site is a Scherr Technology Signature Website with content management system (CMS) and search engine...